Thursday, May 24, 2012

Final Project and Class Calendar May-June

GROUP PRODUCT LAUNCH!!
Calendar of Events
Don’t forget to work on your UpDown, You are competing for points
Top 30%=300 middle 30%=250 bottom=225

Product Gallery Walk; Team Development
Part 1. Launch a new product or service
The Law of Name; the Law of Shape and Color; Law of Singularity; Law of Advertising; Law of Publicity; Law of the Word
Part 2. 5/7 Business plan Rough Draft 50
5/9 Business plan (see example: Stroll Net or Power point at NFTE 50
Part 3. 5/11 Brochure and pitch for your company and product 50
Part 5. 5/18 30-60 sec. pitch 50

Part 6. Advertising campaign
3 print ads 5/23 draft due; final draft due 5/25 50
6/3 UPDOWN CHECK for FINAL RANKING; Based upon your success/profit investing and the amount of investing you have done. (225, 250, 300 pts)
1 30-60 sec. commercial or BRANDED CONTENT VIDEO for the product or organization 6/3 100
PRESENTATIONS/LAUNCH PARTY!! 6/4
Extra Credit Essay Due 6/5 100 pts
FINAL EXAM; 6/7 200 pts;
Final Fails Due: 6/8

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