Calendar of Events
Don’t forget to work on your UpDown, You are competing for points
Top 30%=300 middle 30%=250 bottom=225
Product Gallery Walk; Team Development
Part 1. Launch a new product or service
The Law of Name; the Law of Shape and Color; Law of Singularity; Law of Advertising; Law of Publicity; Law of the Word
Team Members: ____________ ______________ ___________ _________
Part 2. 5/7 Business plan Rough Draft 50
5/9 Business plan (see example: Stroll Net or Power point at NFTE 50
Part 3. 5/11 Brochure for your company and product 50
Part 4. 5/15 Focus Interviews (10) 50
Part 5. 5/18 30-60 sec. pitch 50
Part 6. Advertising campaign
3 print ads 5/23 draft due; final draft due 5/25 50
1 30-60 sec. commercial or BRANDED CONTENT VIDEO for the product or organization 6/3 100
PRESENTATIONS/LAUNCH PARTY!! 6/4
Tuesday, May 8, 2012
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